Travel and tourism has gained a never-before momentum over the last decade. And India, except for some areas to be heeded, has been keeping pace to the money-making and development drive. Initiatives taken up by India through various measures including public-private partnership are much visible now. 2007 witnessed over five million tourists to India and the trend continues in 2008 with 12% growth in foreign traffic and 29% growth in forex earning in the first four months of the year. Setting up of a tourism office in Beijing gave forth a new avenue as far as tour to India is concerned. But, India still has miles to wade through in terms of offering better tourism products and world-class infrastructure. ‘Incredible India’ campaign has been a major success of the past few years. But it doesn’t cause us to be poised enough for our neighbor china boasts of 50 millions foreign visitors and we have the required potential. continue reading…
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